Running a Facebook Competition? – Rules you need to know

Running a Facebook Competition? – Rules you need to know

Facebook users are running in the hundreds of millions and may be soon they will be running in the billions. The members are lively and they love to like, and it is because of this that companies are creating pages on this social network as an internet marketing strategy. However, statistics have shown that forty [...]

Read More

Social Media Statistics Australia – May 2012

Social Media Statistics Australia – May 2012

It is the last day of May and time to report our monthly social networking stats. Again in May, we see newer social networks growing at a fast pace, whilst established players maintain their market position. To make these stats most useful, where possible we look for the number of active users reported by that [...]

Read More

Is the RSS feed dead?

Is the RSS feed dead?

There has been a public analysis lately claiming that the use of Really Simple Syndication has Really Simply Stopped. This communication application that was once very popular seems to be dying as more social and user friendly ways of getting feeds crop up. It is common knowledge that technology is dynamic and that just like [...]

Read More

Why is Video Blogging so important?

Why is Video Blogging so important?

The success of a weblog is measured by the traffic as well as the revenue that it is able to generate. It is therefore important to ensure that your blog is as interesting and as interactive as possible. This is usually one of the most daunting tasks that every blogger has to accomplish. However, there [...]

Read More

How to be a Good Samaritan in the 21st century

How to be a Good Samaritan in the 21st century

A parable in the Bible details a young traveller who was beaten, robbed and left for dead alongside the road. Whilst others ignored this injured being, the ‘Good Samaritan’ stopped to help – a man who saw a victim in need, and out of sheer kindness donated time and assistance to a needy cause. In [...]

Read More

The Google Knowledge Graph – What is it?

The Google Knowledge Graph – What is it?

Google has established itself as the search engine to beat, and many search engines have tried to dislodge it from the top spot. Recently, Bing launched what seemed like a competitive edge over Google with its new approach to social search, and analysts from all over the world directed their sights at Google in order [...]

Read More

Facebook Organ Donor Interview [Video] – Steve Shelly, David Cowling

Facebook Organ Donor Interview [Video] – Steve Shelly, David Cowling

There has been much talk about the recent Facebook update allowing Australian users to declare their Organ Donor status on their timeline profile. We wrote this story on how you can enable this feature on your Facebook profile. This organ donor option obviously has the ability to transform lives in Australia and around the world [...]

Read More

Nokia Lumia 800 Smartphone Review

Nokia Lumia 800 Smartphone Review

There has been much hype about the new Nokia Lumia series smartphone – if you are a Sydneysider you may have noticed a significant advertising campaign on at the moment promoting the new Nokia 710 and 800 models. First I’ll give you some background on the Nokia Lumia 800. This is the first Nokia phone [...]

Read More

Are you Building a Reputation with your Social Media Use?

Are you Building a Reputation with your Social Media Use?

When it comes to internet marketing, there is a lot of comfort in numbers, and this is the kind of comfort that social media networks can help your reputation to achieve. All the social media networks can boast of having more than billion members combined and this is a number that cannot be ignored. Any [...]

Read More

Should you buy Facebook Stock?

Should you buy Facebook Stock?

On 18th May 2012, Facebook users realised just how much their shares and likes were worth in the stock market as Facebook was traded for the first time on Wall Street. Some fans were excited to buy a share of the 104 billion dollar company. To most, it felt great to own something in Facebook [...]

Read More

Microsoft launches their own Social Network – So.cl

Microsoft launches their own Social Network – So.cl

The whole world seems to be going social and Microsoft has followed suit with a quiet launch of its new social networking site, www.so.cl. This website is already displaying principles that Facebook had in its infancy, with its core objective being to allow socialization among learners. So.cl, which is pronounced as ‘social’, aims at combining [...]

Read More

Google Plus – What does the Future Hold?

Google Plus – What does the Future Hold?

Google has created such internet relevance it is now considered a clean and simple tool which everyone would like to carry and use wherever they go. Google has so many applications associated with it, and recently, Google Plus, which is a social network, joined the line of Google innovations. Others have criticized this innovation saying [...]

Read More

The future of Facebook Mobile Advertising – What will it hold?

The future of Facebook Mobile Advertising – What will it hold?

The Facebook sign-up page states that creating a profile with the most popular social network in the world is free, and this is how it will always remain. This is definitely good news to the public, considering that more than four hundred million users access Facebook every month. However, Facebook has now gone public with [...]

Read More

Google PPC v Facebook PPC

Google PPC v Facebook PPC

Google had for years been the ruler of Pay Per Click advertising through their Google AdWords. However, Facebook entered the stage with a whole new take and perspective on Pay Per Click advertising. Though AdWords still have a tight rope on the market, Facebook is threatening to take this bull by the horns and hopefully [...]

Read More

Spotify Launches in Australia

Spotify Launches in Australia

Spotify, the Swedish based music streaming service has come to Australia and also New Zealand. In fact in Sweden and Norway Spotify has overtaken iTunes as the number 1 online music service. Australian users will have full access to the 16 million songs, which you can stream over your computer or through your smartphone (namely iPhone or [...]

Read More

IE9 Marketshare Growing in Australia

IE9 Marketshare Growing in Australia

It seems as though Microsoft’s latest web browser – Internet Exploer 9, is growing market share in Australia. Comparing to Firefox, Chrome, Safari and Opera – this graph from statcounter.com as of May 2012, shows IE9 browsing (light blue line) at 20%. Also interesting to note IE8 is in 2nd place at 13%. With strong [...]

Read More