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Instagram To Introduce Carousel Ads And Clickable Links

on March 10, 2015 | Instagram | Comments (0)
Instagram To Introduce Carousel Ads And Clickable Links

Instagram is introducing a new advertising product which will allow advertisers to display carousel ads. Carousel ads are advertisements that allow multiple images to be views, by swiping across the screen. At the end of the ad on the last image, users are then able to click on the ‘Learn More’ link which will redirect […]

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Social Media Statistics Australia – February 2015

on March 1, 2015 | Australia | Comments (5)
Social Media Statistics Australia - February 2015

It is the first day of autumn and time for us to post our second report for 2015, showing the most popular social networks in Australia over February. Typically over the summer months we see less business use on social media, with more leisure based updates. Social Media Statistics Australia – February 2015 1. Facebook […]

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LinkedIn Rolls Out ‘Sponsored InMail’ Advertising Product In Australia

on February 12, 2015 | LinkedIn | Comments (0)
LinkedIn Rolls Out 'Sponsored InMail' Advertising Product In Australia

LinkedIn is now offering businesses in Australia the opportunity to utilise a whole new advertising product – Sponsored InMail. Sponsored InMail allows businesses to send out targeted InMails/Direct Messages to a wide audience – in Australia and worldwide. Similar in a way to Twitter Direct Messages, LinkedIn InMail has been around for many years – […]

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Twitter Reaches 288 Million Monthly Active Users, Growth Slows

on February 7, 2015 | Twitter | Comments (0)
Twitter Reaches 288 Million Monthly Active Users, Growth Slows

Twitter has announced in their latest earnings call that users growth for the service has increased 4 million over the last quarter as the social network now has 288 million monthly active users worldwide. Many people are speculating that Twitter’s growth has stalled, only adding 4 million new active members over the past 3 months […]

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Social Media Statistics Australia – January 2015

on February 1, 2015 | Australia | Comments (0)
Social Media Statistics Australia - January 2015

I hope everyone is having a good start to the year and enjoying summer. Today we post our first social media statistics report for 2015. Typically over the summer holiday months in Australia we see users turn away from typical business social networking and we see more leisure based updates. It’s quite simple to say […]

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Facebook Launches Missing Child Alerts

on January 15, 2015 | Facebook | Comments (0)
Facebook Launches Missing Child Alerts

For many years people have been using the power of Facebook to find lost or missing children. Today, Mark Zuckerberg announced that Facebook is rolling out a new product – Missing Child Alerts that will specifically help families find lost/missing or abducted children. Mark went on to comment: “We’re launching Amber Alerts to use the […]

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Social Media Statistics Australia – December 2014

on January 1, 2015 | Australia | Comments (1)
Social Media Statistics Australia - December 2014

Happy New Year! Thanks to all my readers and clients for making 2014 our best year yet. I’m sure 2015 will be even better. I wish you all well and lets push business forward even more this year. It is now January 1, 2015 and that means we post our monthly social media report showing […]

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Australia Unites After #SydneySiege

on December 16, 2014 | Australia | Comments (0)
Australia Unites After #SydneySiege

Over the past 24 hours we have seen a tense hostage standoff in the Sydney CBD – where a lone gunman has taken several hostages inside a busy city cafe. The incident is now over, 2 hostages were unfortunately killed, and several more injured. From the various reports we have seen an NSW SWAT team […]

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Instagram Overtakes Twitter, Reaches 300 Million Monthly Users

on December 11, 2014 | Instagram | Comments (0)
Instagram Overtakes Twitter, Reaches 300 Million Monthly Users

Instagram have announced on their blog that the service now has 300 million monthly users. They go on to say that now 70 million photos and video are posted to the social network every day. In contact, Twitter reached 284 million monthly users which was announced at their last earnings call in October. I expect […]

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Social Media Statistics Australia – November 2014

on December 1, 2014 | Australia | Comments (0)
Social Media Statistics Australia - November 2014

As 2014 comes to an end we see a slight shift in how users consume their social media. Over the Christmas holiday period, from December to February there is a shift in social media usage, away from business orientated social networks to much more holiday and leisure focused use. Business social networks typically receive less […]

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