Category: Australia
Hamilton Island Reveals New Celebrity Ambassadors For Their 2nd Instameet: Return2Paradise

Hamilton Island enjoyed a great first ‘Instameet’ campaign with the popular Instagram users – the Pilgramers, coming out from the USA to enjoy our tropical paradise. Now Hamilton Island has secured a new lineup of talent to be ambassadors for its second Ultimate Instameet: Return2Paradise from 17-19 May. The who’s who list of Australian fashion, business, [...]
Read MoreWhat Is Wrong With The Official @TwitterAU Account?

Every month I report the latest Australian Social Media Statistics based on figures freely available and estimations I use on global data. When Twitter created an official Australian Twitter account – @TwitterAU – this was good news for many of us in the industry looking to find out more about how Twitter is actually going [...]
Read MoreHamilton Island To Launch Second Instameet Campaign

After the success of their first campaign, Hamilton Island has announced their plans for a second Instameet to be held from 17-19 May 2013. Earlier in the week, we saw Hamilton Island ambassadors – The Pilgramers release a new video with some behind the scenes footage from their first adventure. The May Instameet will see Instagrammers from the [...]
Read MorePilgramers Release Another Video About Their Hamilton Island Instagram Adventures

The Pilgramers have released another video showing off their Hamilton Island adventures and also some words from the Hamilton Island marketing team themselves. The ever funny, Jody Johnston shows off our tropical paradise to his friends, fans and followers with his usual humourous and entertaining style. This whole campaign has been rather unique – focusing on visual imagery and [...]
Read MoreSocial Media Statistics Australia – February 2013

Today we report our Social Media Stats for February and as most of us are back at work, we see a couple noticeable increases across the board. As always - The stats below represent the number of Australian users or unique Australian visitors to the site over February. Feb 2013 Stats: 1. Facebook – 11,677,680 Australian users/accounts (down approx 106,780). [...]
Read MoreIpswich Doctor Spurs Facebook Action Against Woolworth’s “Fresh Food People” Donut Billboard

The advert, pitched along the Warrego Highway, displays a large image of a donut next to the words “Proudly supplying Ipswich with fresh food for over 43 years”. “Appalled” with billboard choice, Ipswich Doctor, Jason Maloo snapped a pic and publically shared his disapproval on the Facebook page of UK celebrity chef, Jamie Oliver. “Obesity [...]
Read MoreLooking Back: Hamilton Island Enjoy Social Media Success With InstaMeet Campaign

In late November last year, Hamilton Island created an interesting social media campaign by launching a photo competition - with the help from a number of celebrity users, ambassadors and competition winners who all focused around the Instagram app, accompanied by postings across Facebook, Twitter, Google Plus, Tumblr and Pinterest. Also the ever entertaining, Pilgramers were along for [...]
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