Category: Business

Reminder: Online E-Business Marketing Course, UoN

David Cowling | February 7, 2012 | Comments (0)

Hello All, Just a reminder that the Online E-Business Marketing course by University of Newcastle, GradSchool is starting soon. The next intake starts 13 Feb and goes through to 23 March (6 week course). If you are looking to improve your online marketing skills this course will give you the tips and tactics, with the [...]

Add me to your Google+ Circles

David Cowling | July 23, 2011 | Comments (0)

Now more and more of us are getting into the Google Plus social networking site I am going to be distributing my news to this medium. Whilst Google hasn’t specifically created Business Pages, or capability to upload RSS feeds – I will be experimenting with ways to push my content across and keen to share [...]

Improve Conversion with Social Media Marketing

Guest Blogger | July 19, 2011 | Comments (1)

With internet access becoming as common as a TV set or a functioning toilet, the popularity of social media is not showing any signs of slowing down. Social media is much more than a platform for tech saavy young adults to share every bit of their lives with their friends – there’s a plethora of [...]

Global Switch Data Centre Power Outage 14/7

David Cowling | July 15, 2011 | Comments (1)

The Global Switch Data Centre in Pyrmont, Sydney is probably the best data centre in Australia in terms of specification, size and performance. I actually host this site in the Global Switch Data Centre + a many others. I have always been impressed by their professional attitude, tight security and quick acting remote hands if needed. [...]

Common mistakes Businesses make on Social Media

David Cowling | June 28, 2011 | Comments (0)

Social Media has given businesses in Australia and around the world new opportunities for connecting with its customers, clients and users. Unlike traditional media business need to take a different approach with communicating on Social Networking sites. Here are some common mistakes business make when using Social Media platforms: 1. Non-personal Hiding behind a corporate [...]

Australia Post integrates Social Media

David Cowling | June 27, 2011 | Comments (0)

Australia Post has now jumped on the social media bandwagon (and so they should), and are offering online support and advice to its social network followers. From a quick scan of their Twitter and Facebook accounts I can see they are offering a lot of feedback and responses to user questions. In terms of general [...]

Are small Businesses scared of Facebook?

Helen Nicholls | May 20, 2011 | Comments (6)

Some weeks ago I went along to a local small business gathering – you know the type I mean, the sort where each new member has an opportunity to give their elevator pitch to the rest of the group. Well, I listened to each business person with interest and understanding and waited patiently for my [...]

Money Blogging: Tips to get approved by BuySellAds Network

David Cowling | May 15, 2011 | Comments (0)

A great way for Bloggers and Publishers to make money, is from Ad Sales Platform – BuySellAds.com. BuySellAds is an online marketplace for buying and selling Website Advertising. Usually this is in image display advertising but there is also the option for text based ads. The most popular image display ads purchased and sold are [...]

Social Media SEO

David Cowling | May 13, 2011 | Comments (2)

So what is the best way to Search Engine Optimise your Social Media Profiles? Lets look at the 3 most prominent social networks we are using for Business: 1. Facebook (pages) 2. Twitter 3. LinkedIn Facebook For the purpose of this exercise, we will look at optimising your Facebook Fanpage. When people search Facebook, instead [...]

Easter Eggs, Rabbits and Social Media – The Easter long weekend and your business

Sam Mangan | April 24, 2011 | Comments (0)

There are many reasons to love Easter. The chocolate, the time off work, oh and of course the many religious reasons! It’s always great to get a couple days off to spend with your friends or family, or even work the entire time and get paid 500 times your normal wage. However, there’s one thing [...]

How to determine the latest trends on the web?

David Cowling | September 14, 2010 | Comments (2)

Many web entrepreneurs wants to determine the latest trends on the internet to create their money making blogs/sites/ forums etc. But what is the best way to find out the latest trends hitting the web. There are several tools you should acquaint yourself with. 1. eBay Pulse This will tell you the most popular searches [...]

North Ryde Tweet-up, August 4 [EVENT SYDNEY]

David Cowling | July 27, 2010 | Comments (0)

Hi All, Just to let you know Vivienne Storey has arranged another Tweet-up for the North Ryde (and north shore) folks. Details are: Wednesday August 4, from 7:30am Silverchair Cafe, 80 Waterloo Road, North Ryde To RSVP goto the following link: http://www.meetup.com/northrydecoffeemorning/ The North Ryde Tweet-up events are great for business people wanting to learn [...]

Why CFOs and Lawyers arn’t using social media?

David Cowling | June 18, 2010 | Comments (1)

CFOs and Lawyers have displayed a slow uptake when it comes to using social media for marketing and promoting their services/expertise. Many think it is out of their scope/desires. Some financial and legal people think the leads and contacts they get from social media would be of no value. Many are just too busy to [...]

AOL finally sells Bebo

David Cowling | June 18, 2010 | Comments (0)

There have been reports that AOL have finally sold the social network – Bebo. AOL originally purchased Bebo in 2008 for US$850 million. Unfortunately AOL has been unable to make anything out of Bebo and the purchase has been considered a major business flop. Criterion Capital Partners seem to have now purchased Bebo for around [...]