Category: Marketing
4 Tips to a Successful Social Media Campaign
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One thing I have noticed with successful social media campaigns over the last year – is the impact ‘power users’ can have on generating the viral lift-off. We know not every social media campaign is going to be wildly successful, but it’s important to understand that you don’t need hundreds of tweets and likes for [...]
Content Marketing SEO
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The world of SEO has changed, no longer can you optimise title tags to get a good search engine ranking – it really is about building a high number of high quality inbound links. This alone can take you to the top of Google rankings. So should you devote all your time on SEO to [...]
Above the Fold
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Often in online marketing you may hear the term – above the fold, but what does it actually mean? Good question. Definition – Above the fold: the content shown to a user when they view your webpage, without scrolling down the page. So generally this would be the header of your site and some space [...]
Book Give-away on SocialMediaNews.com.au
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If you are a Social Media marketer, or just interesting in promoting your own business through social networking sites – then we have a great book give-away for you today. We have 3 copies to give away, book titled: Learn Marking with Social Media in 7 days by Linda Coles. I am reading this book [...]
10 Best Marketing Practices for Social Media
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A random perusal of all Twitter users will reveal that there is no dearth of experts in the field of social media, all plying their wares on the website. (Meditation gurus, spiritual guides and self-help aids appear to be a close second.) How are you going to stand out from the crowd, and connect with [...]
3 Benefits of Twitter in Social Media Marketing
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The success of a business rises and falls on marketing. It doesn’t matter how great your product is. If people don’t know about it then it won’t sell. For this reason, huge companies have made a science out of marketing. They continually study and improve the way they market their products. Right now, the trend [...]
Improve Conversion with Social Media Marketing
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With internet access becoming as common as a TV set or a functioning toilet, the popularity of social media is not showing any signs of slowing down. Social media is much more than a platform for tech saavy young adults to share every bit of their lives with their friends – there’s a plethora of [...]
Free Facebook Likes
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Do you want free Facebook likes to your Facebook Fanpage? Of course you do….. Follow the below steps exactly, and you can start getting Free Facebook Likes today. 1. Click the following link to signup to YouLikeHits (page will open in new window): www.youlikehits.com (This site allows members to get Free Likes, Twitter Followers, Digg [...]
Social Media Marketing tips for YouTube
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Whilst not many businesses and online brands are not using LinkedIn as part of their social media marketing campaigns, there are many businesses who are leveraging traffic and exposure from this social video website. Check out these following tips to see if using YouTube in your social marketing can benefit your business. Social Media Marketing [...]
Social Media Marketing tips for LinkedIn
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LinkedIn is the largest business/professional social network in the world with over 100 million members. Many blogs and websites are generating a lot of traffic from LinkedIn especially as they have now launched Linked Today news product. Therefore including LinkedIn in your social media marketing policy is a must for business, bloggers and online brands. [...]
Social Media Marketing tips for Twitter
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As part of your social media marketing strategy considering leveraging Twitter as much as possible. Twitter has a very open platform and userbase that is looking for information and clicking through to new websites to find this new information. Make sure your site is getting its fair share of Twitter attention, have a look at [...]
Social Media Marketing Tips for Facebook
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We have put together some social media marketing tips to promote your Facebook Fan page and profile. With Facebook’s huge audience of 750 million and growing users, leveraging traffic from this social network should be an important aspect of any online businesses social media marketing campaigns. Social Media Marketing Tips for Facebook Whenever you post [...]
Social Media Marketing Tips for your Blog
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If you are looking to further promote your blog through social media marketing have a look at our tips we have collated to grow you blog through these social channels. Social Media Marketing Tips for your Blog Produce educational content that your readers will find interesting in the effort that you will encourage them to [...]
How to Increase your Alexa Rank
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In the world of blogging and general internet marketing, a lot of people check out other websites stats/traffic by using alexa.com. In fact you are provided server pieces of useful information, such as bounce rate, time on site, % of internet traffic coming to your website, downstream sites, upstream site, % of traffic as search [...]
How to Lower your Bounce Rate
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Bounce Rate is the term whereby a visitors comes to your site and then leaves without viewing any other page. In a way this is measuring user engagement, particularly of new users. First impressions count and you need to get new visitors interacting with your site. There are many different tactics you can employ to [...]
Should you Buy Facebook Fans?
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As part of your Social Media Marketing and Policy, you may be looking at Facebook to drive traffic to your product, service or website. A well executed Facebook marketing plan can yeild high viral interaction, so if you have more fans will you have more chance of ‘going viral’? To get more people sharing your [...]
My name is David Cowling and I am the Founder and Chief Editor of Social Media News AUS and I also run my own 
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