Social Media Statistics Australia – September 2014

on October 1, 2014 | Australia | Comments (0)


iPhone 6 Plus – worth the hype, and price-tag?

September was a busy month for the social media and technology community in Australia. Most noticeably we saw the release of Apple’s new iPhone – the iPhone 6.

Also a number of industry events kept the industry ticking along as we start planning for 2015.

Today we will post our social media statistics update, showing the most popular social networks in Australia over September 2014.

Social Media Statistics Australia – September 2014

1. Facebook – 13,600,000 users (up 200,000)
2. YouTube – 13,100,000 UAVs
3. – 6,000,000
4. Tumblr – 4,600,000
5. Instagram – 4,000,000 Active Australian Users
6. LinkedIn – 3,900,000
7. Blogspot – 3,100,000
8. Twitter – 2,791,300 Active Australian Users (see calculation)
9. TripAdvisor – 1,650,000
10. Yelp – 1,300,000
11. Tinder – 1,250,000 Australian users (my estimation)
12. Snapchat - 1,070,000 Active Australian Users (see calculation).
13. Flickr – 730,000
14. Pinterest – 370,000
15. Reddit – 160,000
16. MySpace – 150,000
17. Google Plus – approx 60,000 monthly active Australian users (my estimation *revised*)
18. StumbleUpon – 51,000
19. Foursquare – 29,000
20. Digg – 19,500
21. Delicious – 19,000

(All figures represent the number of Unique Australian Visitors [UAVs] to that website over the monthly period unless otherwise stated).

Feel free to view our report for August to compare the figures with last month.

Key Points to Note/ Commentary

  • Facebook sees another small rise this month. Facebook always does have a degree of new users signing up, so from time to time we see them adjust their stats to reflect this.
  • Main secondary networks – LinkedIn, Twitter and Blogging platforms remains fairly steady for the month.
  • Most other social networks remaining steady with small monthly movements.
  • We are looking into retrieving additional data for Instagram’s standalone applications – Bolt and Hyperlapse.
  • ‘First Gen’ social sites (rank 13+) see gradual decreases over time.

Like our monthly stats? Feel free to connect with me on LinkedIn.

Contribute data – Do you have any of your own research from your work or social media agency than can help us with our Australian stats? Feel free to contact us and share your information.

Want to source our stats/ copy and paste them onto your website? Our work is licensed under Creative Commons License CC BY-ND 3.0.

You are welcome to copy and paste our stats, just include the following text and links at the start of your article:

Statistics compiled by for September 2014.

Stats courtesy: Vivid Social Research DivisionFigures correct as of 30/09/14.

David Correll : Editor and Founder of I also run a Social Media Agency where I do consulting work and Social Media Management. Connect with me: Twitter | LinkedIn | Facebook or contact me here. Alternatively, you can send me an email at


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