Archive for May, 2010
Telstra offering HTC Desire to social media reviewers
Telstra recently showcased the HTC Desire to several Technology reviewers around Australian and the consensus was that the device is one of the better rivals to the iPhone. Telstra is now offering 25 of these phones to reviewers who currently use social media tools such as Twitter, Youtube or blogs for a 2 week review […]
Read More | ShareMySpace Appoints New Chief Privacy Officer
MySpace has appointed Jennifer Mardosz as their new Chief Privacy Officer, effective immediately. Jennifer has been with the company since 2007 where she was Vice President of Business and Legal Affairs being responsible for safety, security and privacy matters. Jennifer has previously worked in the legal field, and also for the U.S. Attorney prosecuting various […]
Read More | ShareTwitter to Launch embeddable tweets tomorrow
Twitter has announced in a blog post that from tomorrow they will be offering a feature where you can embed tweets on your own website. You often hear a great quote on Twitter, and someone may take a screen shot, edit the image and post it onto their site. This is not ideal and often […]
Read More | ShareFederal Government to start social media work – Government 2.0 Taskforce report
There has been much talk about the Government 2.0 Taskforce report since is was released in December. Should the Australian Government become more involved in social media channels and have a more open and communicative engagement with the Australian community? Of course. Nicholas Gruen, a prominent Australian economist and the CEO of Lateral Economics and […]
Read More | ShareApple iAD advertising potential in Australia
According to Steve Jobs in his recent keynote on the iPhone OS 4, the iAD advertising system has huge potential. Steve Jobs has said Apple will soon have shipped 100,000,000 iPhone / iPod Touch units. – On average an iPhone/Touch user spends 30 minutes per day in 3rd party applications. – in OS 4 if […]
Read More | ShareGoogle invests $38.8 Million in 2 wind farms
Google has invested $38.8 Million in 2 wind farms in North Dakota, USA. The wind farms developed by NextEra Energy is Google’s first direct investment into utility scale renewable energy. Previously Google has invested in start-up green energy providers BrightSource Energy and eSolar which both specialise in solar power. This investment by Google can generate […]
Read More | ShareGoogle showing advertising inside Google Maps
Google has been testing for several months now sponsored based icons in Google Maps. If zoomed in close enough, participating business are able to show their logo on the maps, which is charge by a Cost per Impression basis. The CPM amount is determined more so by business type than keyword. In fact keywords may […]
Read More | ShareTwitter launches Blackberry App
Twitter has launched their official Blackberry application into the BlackBerry App World. go to blackberry.com/twitter Currently in BETA mode, the app has many features requested by users such as automatic URL shortening, simple photo sharing, push and message list notification and the ability to filter search results by geolocation. Are you using this app? lets […]
Read More | ShareTwitter buys Tweetie iPhone app
Last month Twitter purchased the popular Tweetie iPhone application, developed by Loren Brichter @ Atebits In the coming weeks according to Twitter the app will be renamed “Twitter for iPhone” and be made free (instead of the current price $3.99) Tweetie has been praised as one of the most advanced iPhone applications with such features […]
Read More | ShareFacebook changing CPM ad delivery
Since early on Facebook has provided advertisers 2 options: – CPM, Cost Per thousand Impressions – CPC, Cost Per Click These 2 options will continue to be available but Facebook is changing how the ads are displayed, giving greater exposure to CPC ads, which is no doubt going to increase the number of clicks CPC […]
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