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Archive for February, 2012

Reminder: Online E-Business Marketing Course, UoN

on February 7, 2012 | Business | Comments (0)
Reminder: Online E-Business Marketing Course, UoN

Hello All, Just a reminder that the Online E-Business Marketing course by University of Newcastle, GradSchool is starting soon. The next intake starts 13 Feb and goes through to 23 March (6 week course). If you are looking to improve your online marketing skills this course will give you the tips and tactics, with the […]

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SEO – White Hat – Grey Hat – Black Hat

on February 7, 2012 | SEO | Comments (8)
SEO - White Hat - Grey Hat - Black Hat

In the SEO world, you may often hear the terms: White Hat Grey Hat Black Hat But what exactly does this mean? White Hat SEO White Hat SEO refers to legitimate and ‘proper’ ways to search engine optomise your website. This is ethical SEO and utilises tactics allowed by the search engines such as: Internal […]

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The unwritten rules of Social Media

on February 6, 2012 | Social Media | Comments (2)
The unwritten rules of Social Media

For anyone with an Internet connection, it’s common knowledge there are unwritten rules when surfing the World Wide Web. Before the age of social networking, these rules were plain and simple, and widely followed. We unanimously scrolled past the 24 pages of terms and conditions before agreeing to download software. Internet history was deleted just […]

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Event: Social Media Marketing in Tertiary Education, Melbourne, Feb 22-23

Event: Social Media Marketing in Tertiary Education, Melbourne, Feb 22-23

Criterion Conferences has organised an interesting Social Media Event in Melbourne: Measuring and Optimising Social Media Marketing in Tertiary Education. The conference looks at several aspects of social media promotion: 1. Driving student recruitment through your social media strategy 2. Using social media as a customer service tool 3. How to handle negative comments on […]

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Let’s Put it in Perspective – Market Capitalisation

on February 3, 2012 | Tech | Comments (0)
Let's Put it in Perspective - Market Capitalisation

I have always found it interesting to follow certain technology companies on the stock markets, but now that Facebook is preparing for IPO this just got a whole lot more interesting. I also like to keep tab on our large Australian companies, not so tech related. How do these Rank? Rank Company Market Cap (billions […]

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Facebook – 845 Million Users

on February 2, 2012 | Facebook | Comments (0)
Facebook - 845 Million Users

We have just reported that Facebook has filed their IPO. According to the SEC filing, Facebook has given us some new stats, which I’ll summarise: Facebook now has 845 million users signed up to the site – on track to 1 billion users this year?  483 million daily active users 2.7 billion Likes and Comments […]

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Facebook files for $5 Billion IPO

on February 2, 2012 | Facebook | Comments (0)
Facebook files for $5 Billion IPO

It has finally happened – Facebook has filed with the US Securities and Exchange Commission (SEC) to raise $5 billion USD. In the process many of Facebook’s employees will be able to sell their own shares in the company – as a result many will become millionaires. This is a conservative IPO for Facebook as […]

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Social Media Statistics Australia – January 2012

on February 1, 2012 | Australia | Comments (4)
Social Media Statistics Australia - January 2012

Here is our monthly report showing the latest users numbers and statistics for the most popular social media sites in Australia. As per previous reports, all the figures below are Unique Australian Visitors to the site (UAV’s), or an average between the UAV’s and user numbers reported by reputable sources. Social Media Statistics Australia – […]

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Zynga takes on the ‘real world’

on February 1, 2012 | Zynga | Comments (0)
Zynga takes on the 'real world'

I have a confession to make. I used to be addicted to FarmVille. I would spend hours every day planting and harvesting my crops, making my little avatar walk all around my plot. I would buy cottages, keep animals, and I had an orchard running the edge of my land. It was wonderful. And I […]

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The dos and don’ts when using social media post for your business

on February 1, 2012 | Business Social Media | Comments (1)
The dos and don'ts when using social media post for your business

1. Stay professional If you are using SM post for business purposes, keep things professional in the way you share your post. Always keep things relevant, business like but interesting, short and to the point. 2. Edit your post Correct syntax, spell check before posting, as any error on a sentence will reflect poorly on […]

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