Alexa Claimed and Certified

on September 21, 2011 | Alexa | Comments (8)

Alexa has recently rolled out some new analytics products and also created 2 new visual icons on Alexa Listings.

If you are a webmaster you may have noticed the change about a week ago when Alexa added a Claimed and Certified badge/link on all websites.

Here is how it looks:

alexa certified claimed

Alexa Certified and Claimed links

To get the Claimed Badge, you can simply claim your site with Alexa here:

The advantage of this is you are able to customise your Alexa listing somewhat, and also add in your contact information which can be useful for people wanting to advertising on your site or make contact.

To get the Certified Badge you need to buy a monthly analytics subscription with Alexa.

Currently they have 2 packages available:

– Basic Package, covers 1 website, $9.99USD per month
– Advanced Package, deep reporting covering 1 website, $149USD per month

The reason I find studying my Alexa Rank useful is because the data provided is unique to Google Analytics and shows demographic information Eg age, gender, education metrics.

David Cowling : Editor and Founder of I also run a Social Media Agency where I do consulting work and another blog dedicated to Instagram news. Connect with me: Twitter | LinkedIn | Google + or contact me here. Alternatively, you can send me an email at

  • Alexa certification is not able to certify a website with wordpress blog dynamic pages, as it gives error and ask to put the certification code on all pages of wordpress blogs which are dynamic.

    • If you are using WordPress, get the Plug-in All in One Webmaster and it has the option at the bottom to include Extra HTML information. This is sufficient for Alexa Pro certification. Hope that helps

      • wiowrevealed

        Thanks Brandon. I was striving for more than a week searching a solution to this issue.

      • Hey, I just got the Plug-in All in One Webmaster and it doesn't have the info you describe. Could you please help, as it must have worked for you…..Here's the problem: The Alexa certify code is supposed to go in the body of each page, not in the header or footer. The Plug-in All in One Webmaster has an option only to insert code in the header or footer…..

  • Does Alexa certification helps your website like in a SEO campaign ? I mean, there you have the option to put two links to your website, with optional tags. What do the links help for ?

  • I would go for the basic option but $9 per month is a bit steep. They should’ve made it $9.99 per 3 months.

  • I am confused because I am signed up for the basic package and yes my site is claimed & certified BUT please tell me how to get this button !

  • do i need alexa certify?, is good for seo?, did help my site in google search or page rank?, the most important … whether it can increase traffic to my site?, then I am willing to pay.