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Tag: "CPC"

Facebook Ad changes roll out to Australia

on November 8, 2011 | Facebook | Comments (0)
Facebook Ad changes roll out to Australia

Facebook has made a tweak to the ads displayed on their site. Specifically on the profile and newsfeed pages, Facebook ads have been moved ads to the top right of the page above the realtime ticker. It seems they may have done this for a number of reasons: Increase presence/impressions Location next to ticker gets […]

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CPM Blog Advertising

on June 12, 2011 | Advertising Blog | Comments (0)
CPM Blog Advertising

Blog advertising is an effective way for publishers to make money off their websites through display advertising – however publishers first need to understand their price/worth in order to earn maximum profit from their blogs. With display advertising the common metric to measure pricing is done by calculating the Cost Per 1000 websites impressions – […]

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Facebook changing CPM ad delivery

on May 4, 2010 | Facebook | Comments (0)
Facebook changing CPM ad delivery

Since early on Facebook has provided advertisers 2 options: – CPM, Cost Per thousand Impressions – CPC, Cost Per Click These 2 options will continue to be available but Facebook is changing how the ads are displayed, giving greater exposure to CPC ads, which is no doubt going to increase the number of clicks CPC […]

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