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Tag: "Kony"

Kony Part II: Beyond Famous – and beyond our help

on April 10, 2012 | Social Media | Comments (0)
Kony Part II: Beyond Famous - and beyond our help

Just a few short weeks ago, what seemed like the entire Western world was talking about Kony 2012. In Australia, television stations took full advantage of the phenomenon – one channel even aired the movie in full. It was all my friends – on Facebook and in real life – were talking about. This was […]

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Kony 2012 Part II – Beyond Famous

Kony 2012 Part II - Beyond Famous

Invisible Children have released part two of their Internet film sensation Kony 2012. See here to watch the 2nd video. “When we made our 11th film Kony 2012, the LRA was committing atrocities in the Democratic Republic of Congo, the Central African Republic and South Sudan, and they still are. The goal of Kony 2012 […]

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KONY 2012 Video – Part 2

on April 6, 2012 | Social Media | Comments (0)
KONY 2012 Video - Part 2

Here is the 2nd Video for the Kony 2012 campaign. The Invisible Children activist group goes on to show us how successful the first video was – and how much this has grown their organisation and support for the removal of the LRA. We also see further promotion for “Cover the night” on April 20, […]

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Invisible Children fight to maintain new found visibility

on March 14, 2012 | Social Media | Comments (3)
Invisible Children fight to maintain new found visibility

74 million people have viewed the Kony 2012 campaign on YouTube, Facebook and other social media websites. For those of you who are living under a rock, Jason Russell travelled to Uganda and met a young man named Jacob. Jacob had been abducted by Joseph Kony a Ugandan rebel and was forced to become a […]

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What the Facebook is Kony?

on March 9, 2012 | Social Media | Comments (0)
What the Facebook is Kony?

I was planning a quiet night in, then Kony happened.  It started on my News Feed on my way to work this morning – ‘”Kony 2012 WATCH!”.  I assumed it was a European DJ Set.  It didn’t stop once I got in to the office – every colleague had something to say about this illusive […]

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KONY 2012 – what is it? It’s Viral Marketing

on March 8, 2012 | Social Media | Comments (1)
KONY 2012 - what is it? It's Viral Marketing

Yesterday my Facebook feed exploded with people sharing the KONY 2012 video, saying they were speechless, amazed, and that something must be done. But what the KONY 2012 video really is, is viral marketing taking on a new form. We’ve all encountered viral marketing before, usually a funny or gimmicky video or picture that you […]

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