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Tag: "Qantas"

Ads now in your Twitter Stream

on December 1, 2011 | Twitter | Comments (0)
Ads now in your Twitter Stream

You may have noticed that Twitter is now putting ads in your Twitter Stream. Specifically these are promoted tweets from companies you are not following. Here is an example of an Australian advertiser this afternoon when I logged into Twitter: You then have the option to Dismiss (remove) the ad from your stream if it […]

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The #QantasLuxury Fail – Part 2

on November 23, 2011 | Australia | Comments (1)
The #QantasLuxury Fail - Part 2

You often hear the term: Social Media Backlash Yesterday we reported on the bigtime #QantasLuxury fail. It seems Qantas is still trending on social media (particularly Twitter) with plenty of innovative and smart alec mocking from users, further rubbing salt into the wounds on how bad this social media disaster has become for Qantas. Have […]

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The #QantasLuxury Fail

on November 22, 2011 | Australia | Comments (1)
The #QantasLuxury Fail

After the recent social media PR failures of the union pay discussions and resulting grounding of their fleet, Qantas today tried to recover some online brand reputation. And crashed and burned. Qantas launched the #QantasLuxury campaign, encouraging twitter users to tweet their luxury inflight ideas on the hashtag to win one of 50 $30 prize […]

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