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Tag: "value"

The Value Of Your Reader – Does It Really Matter?

on September 9, 2013 | Australia | Comments (0)
The Value Of Your Reader - Does It Really Matter?

How much do you value someone reading something you’ve written? At all? Do you feel that those people (the readers) are now somehow indebted to you because you managed to impart your magnificent knowledge bank and hilarious witticisms on their feeble minds that can barely string two sentences together without the help of WIFI and […]

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So What Is The Value Of A Facebook Fan?

on March 5, 2013 | Facebook | Comments (0)
So What Is The Value Of A Facebook Fan?

So what’s the value of a Facebook fan? Is there some kind of complicated mathematical formula scrawled across a dusty blackboard in the Facebook offices? Can we realistically assign some kind of dollar figure to every person who likes a Page? How many of those people are even people? How many of the people who […]

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How to Avoid the Social Media Catch-22

on July 19, 2010 | Social Media | Comments (0)
How to Avoid the Social Media Catch-22

One of the most frustrating moments for a marketers is being asked the question: ‘so why isn’t this social media thing working?’ from a company stakeholder. Companies hear the social media hype and want to see a return on investment. After trying social media, many companies and businesses wondering what all the hype is about. […]

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