Digg

Digg was founded in December 2004 and is a social news website. The main feature of the site is allowing users to vote/submit news stories (called digging). The most popular diggs are displayed on the front page of the site – which usually correlates to a huge increase in traffic to that particular story, known as the ‘Digg effect’.

Website address: www.digg.com

Employees: 70+

Headquarters: San Bruno, California, USA

Advertising: Google adsense, banner ads, referral marketing

The company was founded by Kevin Rose who is also the CEO.

Digg has a couple different features:

Digg Dialogg – Digg users can submit questions to a celebrity interview organised by Digg.

Digg API – In April 2007 Digg create and application programing interface in which developers could interact with the site, uploading and downloading information and stories.

Digg Bar – is a toolbar webmasters can place on the top of their webpages to allow users to submit their stories.