Google to Launch GroupOn competitor – Google Offers
Google is looking to launch a competing service to famous US and International daily offers website, GroupOn.
Google tried to purchase GroupOn a few months ago for $6 billion, but the offer was rejected and GroupOn is now looking to go ahead with a $15 Billion Initial Public Offering (IPO).
With Google’s huge resources, brand recognition and already popular advertising networks, this move looks to further cement their leading advertising position for local businesses. Also their scales means they can roll this feature out internationally quicker than many may expect.
Time will tell how successful this new venture is and we will keep you updates with details as they unfold – particularly any news for the market in Australia.