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Social Media Fashion

on November 15, 2011 | Fashion | Comments (0)

How is the fashion industry using Social Media?

Leading fashion and luxury brands are positioning themselves online by showcasing their products to the masses. Whilst such brands are only affordable to a small segment, the branding opportunities from social media is well worth the time and investment for these companies.

So lets look at various social media technologies currently being used:

Mobile Sites

 

iPad Applications


iPhone Applications


E-Commerce Stores

These above examples show some of the best Fashion iPhone, iPad, Mobile sites and ecommerce stores. Australian fashion brands should look at the work being done internationally, and start to promote more through social media – as we do seem to be lagging behind the US/ UK and Europe on this.


David Cowling : Editor and Founder of SocialMediaNews.com.au. I also run a Social Media Agency where I do consulting work and another blog dedicated to Instagram news. Connect with me: Twitter | LinkedIn | Google + or contact me here. Alternatively, you can send me an email at david@socialmedianews.com.au











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