University of Newcastle – 6 Week Online e-Business Marketing Course

on January 18, 2012 | Social Media | Comments (0)

University of Newcastle – 6 Week Online e-Business Marketing Course

Conducting business online has never been so important, and people working in the online industry need to keep their skills and understanding up-to-date with the latest industry practices and guidelines. However, finding the time to undertake additional studies in conjunction with a busy work and personal life often makes this difficult to achieve.

The University of Newcastle understands this challenge and have created a new course that is delivered wholly online over a 6 week period.

The University of Newcastle GradSchool – e-Business Marketing Course

Topics discussed in the course include:

  • Internet marketing
  • Website design
  • Social media
  • Web analytics
  • Digital channel integration
  • Mobile Marketing
  • Email marketing
  • Database marketing
  • Customer profiling
  • Search Engine Marketing / Optmisation
  • Legalities and Regulations for selling online
    + much more

2012 intakes for this course are:

  1. 13 February to 23 March
  2. 30 April to 8 June
  3. 2 July to 17 August
  4. 1 October to 9 Nov

Whether you are in B2C, B2B or a government organisation – this course will provide valuable insights into new online channels to promote your business. This course is presented by lecturer and eBusiness marketing consultant, John Edwards. With a course duration of 6 weeks, there is a 1.5 hour webinar each week using the Blackboard educational system to talk with the lecturer and other classmates. Each week the same webinar session is run twice to provide flexibility to students if they can’t attend one of the sessions.

To find out more about this course visit the following link:

Disclosure: This is a sponsored post by the University of Newcastle GradSchool.

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