Vodafone warned by ACMA

on December 22, 2011 | Vodafone | Comments (1)

As a long time Vodafone customer I’d have to say I am often let down by poor network service. It gets very frustrating when at that critical moment you need to call someone urgently, check your email or find something on the internet only to be let down by – No Signal.

Now I am not the sort of person who always complains, I go through life being happy and looking at the positive. However it does come to a point when you are paying for a service and are having problem after problem with that service.

Over the past year Vodafone have had some serious network issues that impacted a large range of customers, and we haven’t forgot about it. There seems to have been a large number of complains made and The Australian Communications and Media Authority (ACMA) has found 3 failings with Vodafone:

  • Poor security of user data
  • Failing to properly handle complaints
  • Failing to provide timely information about service issues

If Vodafone fail on these areas again they can face up to $250,000 fine.

I do hope Vodafone can pick up their act, as to me they have pushed hard with the sales and marketing but this ‘network upgrade’ still isn’t good enough to keep users on a reliable network.

Now in terms of their social media usage, whoever is the team behind their Facebook page must have pretty thick skin as users show no mercy and unleash their frustration publicly on Vodafone Australia’s Facebook page time and time again:

Apparently Vodafone have a team of around 5 full time staff who monitor all the social media activity. Merry Christmas Vodafone & I’m looking forward to a great service in 2012.


David Correll : Editor and Founder of I also run a Social Media Agency where I do consulting work and Social Media Management. Connect with me: Twitter | LinkedIn | Facebook or contact me here. Alternatively, you can send me an email at