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David Correll

Editor and Founder of SocialMediaNews.com.au. I also run a Social Media Agency where I do consulting work and Social Media Management. Connect with me: Twitter | LinkedIn | Facebook or contact me here. Alternatively, you can send me an email at david@socialmedianews.com.au

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Federal Government to start social media work – Government 2.0 Taskforce report

Federal Government to start social media work - Government 2.0 Taskforce report

There has been much talk about the Government 2.0 Taskforce report since is was released in December. Should the Australian Government become more involved in social media channels and have a more open and communicative engagement with the Australian community? Of course. Nicholas Gruen, a prominent Australian economist and the CEO of Lateral Economics and […]

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Apple iAD advertising potential in Australia

on May 4, 2010 | iPhone | Comments (0)
Apple iAD advertising potential in Australia

According to Steve Jobs in his recent keynote on the iPhone OS 4, the iAD advertising system has huge potential. Steve Jobs has said Apple will soon have shipped 100,000,000 iPhone / iPod Touch units. – On average an iPhone/Touch user spends 30 minutes per day in 3rd party applications. – in OS 4 if […]

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Google invests $38.8 Million in 2 wind farms

on May 4, 2010 | Google | Comments (1)
Google invests $38.8 Million in 2 wind farms

Google has invested $38.8 Million in 2 wind farms in North Dakota, USA. The wind farms developed by NextEra Energy is Google’s first direct investment into utility scale renewable energy. Previously Google has invested in start-up green energy providers BrightSource Energy and eSolar which both specialise in solar power. This investment by Google can generate […]

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Google showing advertising inside Google Maps

on May 4, 2010 | Google | Comments (0)
Google showing advertising inside Google Maps

Google has been testing for several months now sponsored based icons in Google Maps. If zoomed in close enough, participating business are able to show their logo on the maps, which is charge by a Cost per Impression basis. The CPM amount is determined more so by business type than keyword. In fact keywords may […]

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Twitter launches Blackberry App

Twitter launches Blackberry App

Twitter has launched their official Blackberry application into the BlackBerry App World. go to blackberry.com/twitter Currently in BETA mode, the app has many features requested by users such as automatic URL shortening, simple photo sharing, push and message list notification and the ability to filter search results by geolocation. Are you using this app? lets […]

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Twitter buys Tweetie iPhone app

on May 4, 2010 | Twitter | Comments (0)
Twitter buys Tweetie iPhone app

Last month Twitter purchased the popular Tweetie iPhone application, developed by Loren Brichter @ Atebits In the coming weeks according to Twitter the app will be renamed “Twitter for iPhone” and be made free (instead of the current price $3.99) Tweetie has been praised as one of the most advanced iPhone applications with such features […]

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Facebook changing CPM ad delivery

on May 4, 2010 | Facebook | Comments (0)
Facebook changing CPM ad delivery

Since early on Facebook has provided advertisers 2 options: – CPM, Cost Per thousand Impressions – CPC, Cost Per Click These 2 options will continue to be available but Facebook is changing how the ads are displayed, giving greater exposure to CPC ads, which is no doubt going to increase the number of clicks CPC […]

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iPhone OS 4.0 adds multi-tasking and much more

on May 4, 2010 | iPhone | Comments (0)
iPhone OS 4.0 adds multi-tasking and much more

Apple has said the new iPhone Operating system 4.0 will have around 100 news features, of which there are 7 major product enhancements. If you purchased an iPhone from mid 2009 or later your hardware will be good enough to run the new OS. If you have an older iPhone now all these new features […]

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iPad Australia launch

on May 4, 2010 | iPad | Comments (0)
iPad Australia launch

So when is the iPad coming to Australia? Apple have been quiet lately with any new details to the Australian iPad launch. Apparently you will be able to pre-order online on the 10th of May, but the official release date of late May is still all we know. The demand in the US does not […]

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SocialMediaNews.com.au Launched!

SocialMediaNews.com.au Launched!

Hello & Welcome to socialmedianews.com.au We aim to provide an informative news service for everything social media related in Australia (and also not so related, and not so Australia!). Over the coming months you will notice enhancements to the site, new features and we are looking forward to speaking with you. We will now get […]

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