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What is Google Social Search and why do I care?

Google Social SearchThe latest news in the Google-sphere is that yesterday the global search giant announced their social search results will no longer be hidden at the bottom of the results page but will now be integrated with the normal results. But what does this really mean – does it spell a search revolution or is it a tad overrated?

What exactly are Sponsored Stories, and how do they work?

If there’s one thing Zuckers has gotten much better at, it’s making money. Lord knows with an active population greater than the entire North American continent, it can’t be hard. The latest in his escalating advertising arsenal is the innocently named ‘Sponsored Stories’. In reality, ‘sponsored’ is just another term for ‘paid’ and ‘stories’ is […]

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