Category: Social Media
Common mistakes Businesses make on Social Media
Social Media has given businesses in Australia and around the world new opportunities for connecting with its customers, clients and users. Unlike traditional media business need to take a different approach with communicating on Social Networking sites. Here are some common mistakes business make when using Social Media platforms: 1. Non-personal Hiding behind a corporate […]
Read More | ShareSurry Hills and (Darlinghurst) Social Media Club LinkedIn Group
Hello All, I previously wrote about my idea of making the Surry Hills (and Darlinghurst) Social Media Club. I am now looking to get the ball rolling further and have created a LinkedIn group where we can discuss the group in better detail and also arrange our club meetings. Feel free to join here: http://www.linkedin.com/groups?gid=3976089&trk=myg_ugrp_ovr […]
Read More | ShareWriting a Social Media Press Release
If you are an online marketer then using Social Media to distribute your Press Releases is a great way to get additional exposure to your article. The problem many have when using Social Media to submit Press Releases is that people don’t customise the press release for social channels and just submit a traditional article. […]
Read More | ShareIs Blogging Social Media?
I ask the fundamental question today, is Blogging considered Social Media? Is Blogging part of your Social Media strategy? Ultimately we are looking for products and services on the web that will allow us to interact and engage with our target audience. Social Media sites do this well, but often using a Blog allows you […]
Read More | ShareSocial Media Policy
Many companies these-days need to develop a Social Media Policy to ensure employee behaviour on Social Networks is responsible and acceptable by company standards. This is especially important for Government Departments, Not For Profits and Organisations whom provide a service for the general public on a large scale. Developing a Social Media Policy can become […]
Read More | ShareUsing Internal Linking & Keywords to Boost Page SEO
The other day I did a post on Link Building Strategies for your blog – both internal and external techniques to boost your blogs SEO. Today I am going to look at 2 specific internal strategies to improve the SEO for selected pages on your blog: 1. Internal Linking 2. Keyword placement Internal Linking One […]
Read More | ShareSocial Media Statistics Australia, May 2011
So we have had a busy May and it’s now time to collate our monthly Social Media statistics wrap up of what’s happening in Australia. For your information you can find all the statistics we are collating on our Social Media Stats page. Of course – should you have any of your own stats you […]
Read More | ShareAutomating your Social Media Updates
These days we are always looking for new ways to make our working day more efficient and this often means using technology to ‘automate’ as many tasks as possible. In the Social Media world there are many free tools we can use to automatically update our social networking accounts when we publish new content to […]
Read More | ShareSocial Media SEO
So what is the best way to Search Engine Optimise your Social Media Profiles? Lets look at the 3 most prominent social networks we are using for Business: 1. Facebook (pages) 2. Twitter 3. LinkedIn Facebook For the purpose of this exercise, we will look at optimising your Facebook Fanpage. When people search Facebook, instead […]
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Tips to grow your Blog Readership
So you have a blog and enjoy posting articles on a frequent basis – but how can you leverage the power of Social Media to get more readers and traffic to your website? Position yourself as a subject matter expert There is no doubt the internet has changed the way we go about our shopping. […]
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