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David Correll

Editor and Founder of SocialMediaNews.com.au. I also run a Social Media Agency where I do consulting work and Social Media Management. Connect with me: Twitter | LinkedIn | Facebook or contact me here. Alternatively, you can send me an email at david@socialmedianews.com.au

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What is your social media strategy?

What is your social media strategy?

More than likely you are on social media if you are reading this site. Maybe you are using Twitter of Facebook, or possibly you have created some videos and uploaded them to YouTube. If you are using social media for business you need to have a social media strategy. The first thing you need to […]

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How to Avoid the Social Media Catch-22

How to Avoid the Social Media Catch-22

One of the most frustrating moments for a marketers is being asked the question: ‘so why isn’t this social media thing working?’ from a company stakeholder. Companies hear the social media hype and want to see a return on investment. After trying social media, many companies and businesses wondering what all the hype is about. […]

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5 Business Facebook Tips

5 Business Facebook Tips

Here are 5 tips most businesses can use to maximise their Facebook experience. 1. Create A Facebook Fan Page Having a fan page is another portal for your visitors to get information on your business/service/product. You can add applications, newsletters, photos, events and promote them to your network on Facebook. When someone becomes a fan […]

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Thoughts on Steve Jobs iPhone 4 Press Conference

on July 19, 2010 | Apple iPhone | Comments (0)
Thoughts on Steve Jobs iPhone 4 Press Conference

Steve Jobs has let down two decades of near perfect Apple marketing and praise by saying that the Apple iPhone 4 was just like any other phone, stating: “It’s certainly not unique to the iPhone 4… you could go to YouTube and see Nokia phones and Motorola phones doing the same thing.” Behind him on […]

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22% of Time Online Spent With Social Media

22% of Time Online Spent With Social Media

Over the last year, the rise of social media has grown at record speed. And.. Australia still holds the number 1 spot of time spent on social media sites. Other stats worth noting: – average US worker spends almost 5.5 hours a month visiting social network sites from the office, either as personal or business […]

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Apple iPhone 4 coming to Australia July 30 – with Free Bumper cases?

on July 19, 2010 | Apple iPhone | Comments (0)
Apple iPhone 4 coming to Australia July 30 - with Free Bumper cases?

During Steve Jobs Antennagate press conference discussing the iPhone4 antenna problems, Jobs said that Australia will be getting the iPhone 4 on July 30. You would think that Apple will have to be providing free bumpers with the phone, but logistically may not be able to get them processed and shipped in time. July 30 […]

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Interesting Facts about Microsoft

on July 19, 2010 | Microsoft | Comments (0)
Interesting Facts about Microsoft

Microsoft is still probably the most dominant computer company in history to date. Here are some interesting facts about Microsoft you may not have known: – The average developer for a Microsoft developer is $106,000 USD. – Microsoft has split its stock nines times since it went public back in March 1986. Generally a company […]

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Australian Mobile Internet Usage, July 2010

Australian Mobile Internet Usage, July 2010

Almost half of Australian mobile phone users have own an internet-enabled phone, however only a third go on the internet regularly. Australian mobile internet phone ownership now sits at 43 per cent. 29 per cent regularly are using the internet to search, email, find maps and social media sites like Facebook, Twitter, MySpace, LinkedIn etc. […]

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Apple iPhone 4 Reception issue, Antennagate – Resolution!

on July 17, 2010 | Apple iPhone | Comments (1)
Apple iPhone 4 Reception issue, Antennagate - Resolution!

As we all know there has been a lot of complains from customers about poor reception and dropped calls on the new iPhone 4. Apple held a press conference yesterday, Antennagate, and have come to the following resolution to keep customers happy. All iPhone 4 Owners Get a Free Bumper. If they have already purchased […]

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Microsoft’s Head Of Sales Blames Social Media site for Low Online Ad Prices

Microsoft's Head Of Sales Blames Social Media site for Low Online Ad Prices

Keith Lorizio head of Microsoft’s US sales has said that Facebook and other social networks are driving down the price of online ads, particularly on a Cost Per 1000 impressions basis. Social networks generally have high user usage and therefore a much larger number of page views to regular sites. These social media sites have […]

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