Category: MySpace

MySpace sells for $35 million USD

MySpace sells for $35 million USD

MySpace has been sold for $35 million USD to US company – Specific Media (www.specificmedia.com) According to the press release MySpace is attracting 70 million users to the site, and 20 million of via a mobile devices. News Corporation purchased MySpace in 2005 for $580 million USD, so this has been a total failure that [...]

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News Corp ready to sell MySpace

News Corp ready to sell MySpace

News Corp bought MySpace in 2005 for $580 million, when the site was the most popular social network on the internet. At this time Facebook started to gain more traction and by 2008 was the clear leader in social networking. This equated to bad timing by News Corp, and a hugely successful product by Facebook [...]

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Social Media Statistics Australia – January 2011

Social Media Statistics Australia – January 2011

With Australia day over lets look at the Social Media Statistics across Australia for January 2011 – which sites are most popular? what is the trend? and can we see any new trends/ players in the Australian market? I think the most important stat to note is the number of Unique Australian Visitors (UAVs) per [...]

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MySpace to lay off half their Staff

MySpace to lay off half their Staff

It has been reported that MySpace, will layoff half of its 1000 employees this week. The layoffs come as the social media site tries to restructure and overhaul the company in an attempt to save itself from poor financial situation. News Corporation had invested in MySapce to broaden its reach across the globe in the [...]

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MySpace plans Relaunch to Boost user Involvement and Numbers

MySpace plans Relaunch to Boost user Involvement and Numbers

MySpace for a long time was Australia’s most popular social networking site, and still today is a prominent figure in the space. However in mid-2008 Facebook overtook MySpace as the No1 social networking site and has grown by a huge amount since then. Facebook now attracts around 8.7 million unique users in Australia compared to [...]

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Australian Mobile Internet Usage, July 2010

Australian Mobile Internet Usage, July 2010

Almost half of Australian mobile phone users have own an internet-enabled phone, however only a third go on the internet regularly. Australian mobile internet phone ownership now sits at 43 per cent. 29 per cent regularly are using the internet to search, email, find maps and social media sites like Facebook, Twitter, MySpace, LinkedIn etc. [...]

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Microsoft’s Head Of Sales Blames Social Media site for Low Online Ad Prices

Microsoft’s Head Of Sales Blames Social Media site for Low Online Ad Prices

Keith Lorizio head of Microsoft’s US sales has said that Facebook and other social networks are driving down the price of online ads, particularly on a Cost Per 1000 impressions basis. Social networks generally have high user usage and therefore a much larger number of page views to regular sites. These social media sites have [...]

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MySpace to Update User Profiles

MySpace to Update User Profiles

MySpace is testing a completely redesigned version of its user profile pages. MySpace’s vice president of online marketing, Sean Percival tweeted about the site redesign. Some of the updates include: – A new left-hand navigation menu: Profile navigation has been aligned into the left hand navigation menu below the profile picture. – More focus on [...]

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MySpace Google Agreement up for Renewal

MySpace Google Agreement up for Renewal

It is believed News Corporation is in discussions with Google, Microsoft, and Yahoo about replacing MySpace’s search engine advertising agreement. Google has the current agreement which is expected to expire in August. The agreement is $300 million/ year in revenue for MySpace and it very unlikely they will get anywhere near this figure going forward. [...]

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Social Media and Online Video [STATS]

Social Media and Online Video [STATS]

Over the past couple years the use of video across the web has exploded. Video used to be a technical and ‘hard to create’ media – but now with an abundance of online tools it is easier than ever for regular internet users to create and watch videos online. Social Media Video statistics to take [...]

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MySpace Co-President Jason Hirschorn departs

MySpace Co-President Jason Hirschorn departs

MySpace and News Corporation have announced that Co-President Jason Hirschorn has decided to leave the company. MySpace has had quite a few of their executives leave the company over the past year. Chief Digital Officer of News Corp, Jon Miller released the following statement: ‘We fully respect Jason’s decision to leave and his personal desire [...]

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What companies are the most social? Infograph

What companies are the most social? Infograph

A recent study – the NetProspex Social 50 looks at the social media/network usage of employees, and ranks the top 50 organisations overall social media activity. A range of companies are analysed including: Microsoft, LinkedIn, Facebook, MySpace, eBay, Amazon, Google, IBM, Sun, Dell, Oracle, CISCO, HP, Intel, Twitter, Nike, Coca Cola, Kodak plus many others. [...]

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Ultimate Social Media Demographic Statistics

Ultimate Social Media Demographic Statistics

I have found some very interesting data showing the demographical statistics of several social media sites including: Twitter, Facebook, StumbleUpon, Digg,Reddit, LinkedIn, MySpace, and Ning. The below infograph shows demographic data across these sites measuring: user age, gender, income level, and education level. Each dot on the graph represents 1% One area i have noticed [...]

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Social Media stats in Australia- Facebook, Blogger, MySpace

Social Media stats in Australia- Facebook, Blogger, MySpace

On a per capital basis Australia has one of the highest uptakes of social media in the world. Out of our population of 21 million, 14 million Australians are internet users. The most popular social media sites in Australia are: Facebook, Blogger and MySpace. Facebook has 9.2 million Australian users which is almost 66% of [...]

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20 Interesting Social Media statistics

20 Interesting Social Media statistics

20 Interesting Facts about Social Media #1 – Social media spending is expected to increase from $716 million in 2008 to $3.1 billion in 2014, which is a compound annual growth rate of 34% (CAGR) #2 – That 34% CAGR means that social media spending is growing faster than any other interactive marketing category #3 [...]

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