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Tag: "ads"

Ads now in your Twitter Stream

on December 1, 2011 | Twitter | Comments (0)
Ads now in your Twitter Stream

You may have noticed that Twitter is now putting ads in your Twitter Stream. Specifically these are promoted tweets from companies you are not following. Here is an example of an Australian advertiser this afternoon when I logged into Twitter: You then have the option to Dismiss (remove) the ad from your stream if it […]

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Sponsored Stories in Ticker

on November 21, 2011 | Facebook | Comments (0)
Sponsored Stories in Ticker

There are rumors floating around that Facebook will be adding sponsored stories to the ticker news-stream in the top-right of their site. This is a highly visible area and expected to increase CTR and prominence of sponsored stories. This change is expected to rollout tonight Australia time and we will keep an eye on the […]

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Blog Monetisation Strategies

on November 10, 2011 | Blog | Comments (1)
Blog Monetisation Strategies

I’ve been looking lately at the best ways to monetise your blogs. Blogging is a great business tool where you can gain a significant following and readership – the hard part is always earning money from your blog. When blogging first start people thought you just create a blog, get readers and slap on some […]

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Google to add +1 Button to Adwords

on September 22, 2011 | Google +1 | Comments (0)
Google to add +1 Button to Adwords

Google has emailed Adsense publishers to let them know that from next month they will be adding the +1 button to certain Google Ads. Specifically the +1 button will be added display ads (ie picture ads) in the following categories: – AdSense for Content – AdSense for Mobile Content So your website users will be […]

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Google Periodic Table of APIs

on January 27, 2011 | Google | Comments (1)
Google Periodic Table of APIs

Google is now probably the largest internet company in the world. With this comes a huge amount of data and wide range of Google service APIs – allowing developers all around the world to build applications and services using Google’s platforms. Trying to understand how they all interrelate, and just finding out the total number […]

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Wikipedia now 10 years old!

on January 17, 2011 | Wikipedia | Comments (0)
Wikipedia now 10 years old!

Wikipedia is now 10 years old. The site was founded in January 2001 by Jimmy Wales and Larry Sanger. The site operates as a not for profit charitable organisation – although with such huge traffic and unique visitors the site could have sold ad space on the site – however decided against this approach. The […]

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Apple iAD’s live in Australia, incorporating Google ads

Apple iAD's live in Australia, incorporating Google ads

Whilst we haven’t heard much from Apple on the iAD advertising platform lately – if you use international applications on your iPhone in Australia you will notice some of then now have iAD’s. I noticed Echofon (Twitter client), has put ads at the top of the screen near the search button – possibly getting people […]

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Google Mobile Search and Ads Growing Rapidly in 2010

on July 21, 2010 | Google Mobile Search | Comments (0)
Google Mobile Search and Ads Growing Rapidly in 2010

Not only has the volume of Google mobile search more than quintupled over the last two years, but the clickthrough rate for its click to call mobile ads are 6-8% better than ads on search without a number or URL associated with it according to Mike Steib, director of the new platforms at Google. Steib, […]

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Apple iAd Advertising Platform released

on July 2, 2010 | Apple | Comments (0)
Apple iAd Advertising Platform released

Apple has said the iAd will push mobile advertising into the mainstream adverting markets and also fuel the 3rd party apps market with it. There has however been comments from developers and advertisers that its proprietary nature is too limiting in their eyes. Now it is up to Apple to convince otherwise. Steve Jobs presented […]

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Twitter to roll out new ads in Trending Topics

on June 17, 2010 | Business Twitter | Comments (1)
Twitter to roll out new ads in Trending Topics

Twitter is testing a new feature allowing ads in the Trending Topics section. The feature is part of the Promoted Tweets, a tool Twitter is using to promote businesses and connect with its fans. If you look at the trending topics on the right hand side of your Twitter home you may see something like […]

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