There is speculation that Facebook may be looking to introduce some form of ads into the mobile version of their site early next year. Currently Google and Apple lead the way in mobile display advertising, with smaller stakes to Millennial Media, Yahoo and Microsoft. With Facebook’s huge reach and high mobile usage (around 350 million [...]

Anyone got a spare iPhone 4? I need one! Not really fussed on condition as long as it works. If you have a spare iPhone 4 you don’t want I would be happy to swap you a for advertising, consulting, shout out on the site, or i’ll just buy it. Looking for someone in Sydney. [...]

Alexa has recently rolled out some new analytics products and also created 2 new visual icons on Alexa Listings. If you are a webmaster you may have noticed the change about a week ago when Alexa added a Claimed and Certified badge/link on all websites. Here is how it looks: To get the Claimed Badge, [...]

For some small business owners, word of mouth is still the most effective advertising tool. Despite the growing number of Australian businesses that turn to social media sites such as Facebook and Twitter for advertising (although mainly Facebook), it may be that word of mouth is still the more popular and trusted avenue for finding [...]

As a blogger – building your RSS and Email Subscribers is an important aspect of blog promotion and getting repeat visitors to your site. Having a big list of RSS subscribers can bring constant repeat traffic, and also additional revenue opportunities as a blog owner. On this blog my second largest source referring traffic is [...]

Here we go, another post about Alexa. Why? Well I just seem to be overly obsessed about achieving an Alexa rank under 100k. In the Social Media world you often hear the word train. But no we are not referring about transportation – we are referring to community, a community that is active and participating. [...]

Google, the internet giant based in California, has had a strangle hold on much of the online market for the past decade.  Most would struggle to find a single person in the Western World who is not yet familiar with the Google Search Engine.  In fact the search engine is so popular that the phrase [...]

In the world of blogging and general internet marketing, a lot of people check out other websites stats/traffic by using alexa.com. In fact you are provided server pieces of useful information, such as bounce rate, time on site, % of internet traffic coming to your website, downstream sites, upstream site, % of traffic as search [...]

Google has rolled out some updates to its Mobile Search platform in Australia, now taking advantage of localising user content and prominent positioning of Google Places. Australia, USA and many countries now have an updated Google Mobile site with simple navigation for accessing Google Places. Look at the below screenshot on Google.com.au showing my location [...]

A great way for Bloggers and Publishers to make money, is from Ad Sales Platform – BuySellAds.com. BuySellAds is an online marketplace for buying and selling Website Advertising. Usually this is in image display advertising but there is also the option for text based ads. The most popular image display ads purchased and sold are [...]

Is Twitter introducing a new advertising product onto their site? If you sign-in to Twitter you will see a text based link on the right hand side of the page, below the trending topics section. Have a look: Twitter introduced Sponsored Tweets some time ago, and both Google and Bing are paying Twitter a fee [...]

One of the awesome new, well relatively new, innovations from Facebook is ‘Check-In’s’. And of course when I say new innovations I mean the concept they ‘borrowed’ from Foursquare and Twitter. It’s strange really to think that people would want to alert their friends and stalkers to their current location, however, it’s become quite a [...]

Many of you today may have received an email from LinkedIn announcing that they now have 2 Million members in Australia using the popular business social network. LinkedIn has also now opened an office in Melbourne and the site now has 20 staff in Australia working across sales, marketing, advertising and recruitment. LinkedIn have been [...]

Hi All, Just a quick note to let you know I am holding a special Social Media Raffle – and it costs nothing to enter! Competition details: – To enter: Simply like our Facebook page – click the ‘Like’ button to right —> Prize: I will select one winner who will get 2 weeks of [...]

LinkedIn has filed with the US Securities and Exchange Commission (SEC) to publicly sell its shares on the open market. LinkedIn generated $120 million USD revenue in 2009 and from private trading the company has a valuation of around $3 billion USD. The site currently has 90 million members, with a reported 1 new member [...]

Google is looking to launch a competing service to famous US and International daily offers website, GroupOn. Google tried to purchase GroupOn a few months ago for $6 billion, but the offer was rejected and GroupOn is now looking to go ahead with a $15 Billion Initial Public Offering (IPO). With Google’s huge resources, brand [...]