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Tag: "Facebook"

Facebook upgrades Android app

Facebook upgrades Android app

Facebook has done a much needed upgrade to their Android Facebook application. Android is now the 2nd most popular mobile operating software so it makes alot of sense for Facebook to upgrade their once bare bones application to something more powerful, similar to the iPhone app in terms of features. One feature that is still […]

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Tourism Australia Facebook campaign going well

Tourism Australia Facebook campaign going well

In 2008 Tourism Australia created a Facebook fan page for Australia and has now reached a fanbase of 500,000 people. To check out the page, Goto the Facebook Australia page on Facebook. Tourism Australia New Zealand Regional Manager Jenny Aitken says “The Australia Facebook page has been a great platform for relaxed and genuine conversation. […]

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MySpace plans Relaunch to Boost user Involvement and Numbers

on July 27, 2010 | MySpace | Comments (0)
MySpace plans Relaunch to Boost user Involvement and Numbers

MySpace for a long time was Australia’s most popular social networking site, and still today is a prominent figure in the space. However in mid-2008 Facebook overtook MySpace as the No1 social networking site and has grown by a huge amount since then. Facebook now attracts around 8.7 million unique users in Australia compared to […]

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Cadbury Australia launches ‘Freida Smooth Moves’ Facebook game

Cadbury Australia launches 'Freida Smooth Moves' Facebook game

As brands are constantly looking to increase their social media footprint there is an ever growing need to distinguish themselves from the competition. Cadbury Australia has taken on the challenge with aplomb and recently launched a Guitar hero-like Facebook game which replaces the axe-wielding likes of Led Zeppelin with a tap dancing cow and a […]

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Facebook Passes 500 Million Users

Facebook Passes 500 Million Users

Facebook has announced that it has passed 500 million members. CEO Mark Zuckerberg wrote in a blog post: ‘I could have never imagined all of the ways people would use Facebook when we were getting started 6 years ago. I want to thank you for being part of making Facebook what it is today and […]

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3 Simple Strategies For Your Social Media Tactics

3 Simple Strategies For Your Social Media Tactics

As the amount of time consumers spend on the internet and social media platforms grow, there is good reason for a business to want to jump right into social media.  Having a Facebook Fan Page and a Twitter profile is definitely a good start, but executing good strategies and plans on social media is rarely […]

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What is your social media strategy?

What is your social media strategy?

More than likely you are on social media if you are reading this site. Maybe you are using Twitter of Facebook, or possibly you have created some videos and uploaded them to YouTube. If you are using social media for business you need to have a social media strategy. The first thing you need to […]

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How to Avoid the Social Media Catch-22

How to Avoid the Social Media Catch-22

One of the most frustrating moments for a marketers is being asked the question: ‘so why isn’t this social media thing working?’ from a company stakeholder. Companies hear the social media hype and want to see a return on investment. After trying social media, many companies and businesses wondering what all the hype is about. […]

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5 Business Facebook Tips

5 Business Facebook Tips

Here are 5 tips most businesses can use to maximise their Facebook experience. 1. Create A Facebook Fan Page Having a fan page is another portal for your visitors to get information on your business/service/product. You can add applications, newsletters, photos, events and promote them to your network on Facebook. When someone becomes a fan […]

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22% of Time Online Spent With Social Media

22% of Time Online Spent With Social Media

Over the last year, the rise of social media has grown at record speed. And.. Australia still holds the number 1 spot of time spent on social media sites. Other stats worth noting: – average US worker spends almost 5.5 hours a month visiting social network sites from the office, either as personal or business […]

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